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UO Business Magazine Jan/Feb 2015

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Page 2 of 51

enhancing facilities and technology, and spearheading new programs and initiatives to meet the employment and knowledge needs of businesses. (You can read in depth about our campaign priorities on page 10.) Taken altogether, our goals will solidify our stature as a serious, determined, focused, and hands-on business school. But it will also set us apart as an intelligently informal community of thinkers and doers—who understand and celebrate business at the cultural intersection where ideas become reality and where business does not shy away from societal issues, but tackles them, challenges them, solves them. As we embark on these e-orts, increased support and investment of alumni and friends will be essential. As devoted Ducks, the time is now to discover the future and soar to new heights. We cannot do it without you. MESSAGE FROM THE DEAN CHARLES H. LUNDQUIST COLLEGE OF BUSINESS Cornelis A. "Kees" de Kluyver, Dean James C. Bean, Senior Associate Dean, Academic Programs Stephanie Bosnyk, Associate Dean, Administration John Hull, Assistant Dean, Centers Rebecca Monro, Assistant Dean, MBA Programs Collette Niland, Assistant Dean, Undergraduate Programs James R. Terborg, Senior Associate Dean, Faculty A-airs DEPARTMENT HEADS Diane Del Guercio, Finance Dave Guenther, Accounting Lynn Kahle, Marketing Sergio Koreisha, Decision Sciences Mike Russo, Management PROGRAMS AND CENTERS Shandon Bates, Information Services and Instructional Technology Deb Bauer, Honors Program Dave Boush, Oregon Executive MBA Robin Clement, MAcc Program Jane Evarian, Career Services Michele Henney, Finance and Securities Analysis Center Nathan Lillegard, Lundquist Center for Entrepreneurship Laura Strohm, Center for Sustainable Business Practices Paul Swangard, James H. Warsaw Sports Marketing Center Andrew Verner, PhD Program Kurt Zimmerman, Development and External Relations BOARD OF ADVISORS Gwendolyn H. Lillis (Chair) Roger Best Mark Edlen Mick Friend Bob Jesenik William Larsson Edward L. Maletis Jim Pliska Steve Reynolds Merritt Richardson Ronald A. Sauer Wendy Tonkin Donald E. Tykeson The University of Oregon is an equal-opportunity, a•rmative-action institution committed to cultural diversity and compliance with the Americans with Disabilities Act. This publication will be made available in accessible formats upon request. Printed on Opus 10 recycled paper from Sappi Fine Paper North America. Manufactured in the USA using 100 percent Green-e-certified renewable energy. Forest Stewardship Council TM certified. Elemental chlorine-free. ©2015 University of Oregon CORNELIS A. "KEES" DE KLUYVER DEAN AND JAMES F. AND SHIRLEY RIPPEY DISTINGUISHED PROFESSOR OF BUSINESS soaring TO NEW HEIGHTS soaring š› billion dollars—on October 17, 2014, the University of Oregon announced this ambitious amount as the goal for its latest fundraising campaign. It's an unprecedented amount and a formidable challenge—for a good reason. Quite simply put—it's an investment in our collective future in Oregon, the country, and the world. We are at a crossroads economically, socially, and environmentally. Education is the way forward, but education is changing. Learning and doing have become inseparable. Discovery has become paramount. Indeed, discovery is at the heart of this new campaign. And we at the University of Oregon know a thing or two about discovery. We've never been content with status quo, and we have a great track record of finding the better way forward—whether it's running shoes, leadership in environmentally friendly building design, or pioneering new programs in sustainable business practices and sports product design. But we can—and will—do more. Our new campaign is about leveraging the Oregon heritage and realizing our purpose. It's the recognition that the time has come for the university and the state to assume its leadership position among higher education institutions; that for far too long we have been quietly changing the world. It's time to stake our claim. As part of the university's campaign, our goal at the Lundquist College of Business is $100 million with strategic investment in growing our faculty, intensifying our research, increasing access for students, Communications Director: Jim Engelhardt Editor: AnneMarie Knepper-Sjoblom Designer: Tamra Holmes Copy Assistant: Je- Angus Web Editor: Kit Alderdice Photographers: Jack Liu, David Loveall, Max McDermott, Michael McDermott, Jed Share Printer: Graphic Arts Center UO Business is an annual publication for alumni and friends of the University of Oregon's Charles H. Lundquist College of Business. Published by Development and External Relations, Lundquist College of Business, ¦›§¨ University of Oregon, Eugene OR ©ª«§¬®¦›§¨. ¯«¦®¬«°®¬¬ª§, fax ¯«¦®¬«°®¬¬¬¨, business.uoregon.edu.

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